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Not All Women Like Pink: SHOT Show seminar provides tips on marketing to women
Linda Powell, Mossberg’s director of media relations and a friend of Western Shooting Journal, had this to say on a panel at SHOT Show about the firearms industry and marketing to women: “I just want to start out by saying not all women are not alike and we don’t all love pink. Keep in mind […]
Ruger Supports Second Amendment Foundation’s Challenge to California’s “Unsafe Handgun Act”
In response to unrealistic legal requirements in the State of California, Ruger CEO Mike Fifer provided a declaration in support of a lawsuit filled by the Second Amendment Foundation. The lawsuit seeks to overturn the ill-conceived laws depriving California residents of their constitutional rights. To learn more about the declaration, read the filed document (for HTML version, click […]
Bullet, ammo, round, cartridge….aren’t they all the same thing?
For those with only a working knowledge of firearms, there may be some confusion about the terms bullet, ammo (ammunition), round and cartridge. The term round or cartridge refers to the entire package of bullet, casing, powder/propellant, rim and primer. Ammunition is the plural of rounds/cartridges. Bullet only refers to the solid projectile (tip) propelled […]
‘The Last Round You’ll Ever Need’: The Awesome New Bullet Billed as a ‘One-Shot Manstopper’
Gun owners who prefer a hollow point design to a full metal jacket might have found a new favorite. G2 Research (G2R) released it’s new Radically Invasive Projectile (R.I.P.) this month, hoping to “take the civilian and law enforcement markets by storm, and truly become the last round you’ll ever need.” Read the full article […]
Team Hook up at Washington Sportsmen’s Show
Western Shooting Journal stopped by the Washington Sportsmen’s Show in Puyallup this past week to investigate some of the neatest displays and products on behalf of our sister magazine Northwest Sportsman. We got a chance to talk to Jack Glass and his son Brandon about their fishing guide service, Team Hook-up, which is one of […]
Revolt against California microstamping
There appears to be something of a revolt in progress by handgun manufacturers Sturm, Ruger and Smith & Wesson against the State of California’s microstamping requirement. Ruger has issued the following statement: “Ruger is committed to its customers in California. Unfortunately, the ill-conceived law requiring the incorporation of microstamping technology into semi-automatic pistols is forcing Ruger pistols […]
New Outdoor Television Series “Run2GunTV” Launches
Run2Gun-Customized Athletic Training for Hunters & Outdoorsmen Announces Outdoor Television Series “Run2GunTV” Sioux Falls, SD (Dec 23, 2013)- Athlete and hunter meet in a new television show produced in South Dakota called Run2Gun TV. With its unique approach to outdoor television, Run2Gun TV will take you inside the gym showing you the training methods used […]